Bank Muscat launches updated website to serve 'faster, better and smarter'

Muscat: Bank Muscat, the flagship financial services provider in the Sultanate, in line with its vision ‘To serve you better, everyday’ and commitment to innovation in banking services, has launched an updated website. The prime objective of the website is to serve customers ‘faster, better and smarter’, providing all the required services.
Reflecting efficiency, innovation and agility to better serve customers, the state-of-the-art bilingual Arabic/English website complements the bank’s value-added products and services reaching out to millions of satisfied customers across the Sultanate. The new website offers a dynamic look and feel in line with the bank’s corporate brand identity and is accessible on www.bankmuscat.com
The updated website follows international best practices and provides a clean fresh look and simplified content focusing on the use of clear images and icons. This allows customers to easily navigate through the website to find all they need about the bank’s products and services using computers, smartphones, tablets or any other devices.
The new website has many new features to help customers book appointments at branches, search for branches and ATM/CDMs on Google map and use the updated loan calculator. Designed from a customer-centric perspective, the website facilitates easy navigation and is also mobile enabled.
With the widest reach in serving customers in the Sultanate, Bank Muscat meets the expectations of customers at all levels. The website attractively packages the bank products/services/activities for interactive use. Regular updates keep customers well informed of new developments in the bank. The million-plus average monthly hits reflect the extensive use of the website by regular and prospective customers as Bank Muscat aims to make a difference for the nation’s largest banking family as part of its customer-centric vision.
The landing page of the website incorporates all major services spanning across personal, corporate and investment banking, e-channels and Meethaq Islamic banking. Customers can opt to pay all utility bills using the digital channels available on the website.
Targeted at micro and small businesses, the website provides a link for entrepreneurs to familiarise themselves with najahi products and services to grow their business. Showcasing the flagship al Mazyona savings scheme, the website attracts customers to start a savings habit. The wide range of cards available from the bank is another highlight on the website to help customers choose the preferred cards.
Aimed at maintaining strong relations with key stakeholders, the website provides an investor relations link highlighting key presentations on the bank’s operations. The media centre link features all important media communication relating to the bank.
Notably, the website has succeeded in unleashing a synergy between the traditional and online banking services. The dynamic Bank Muscat Online Banking is clearly a step into future banking in Oman. The new design provides a professional, consistent and easily navigable experience to all visitors.
Driven by the latest technological features offering a wide range of options, the internet banking service helps Bank Muscat customers bank at convenience from ‘anywhere, anytime’. For people constantly on the move, the online banking service is a boon.
For, retail customers, the internet banking facilitates fund transfers between own accounts, to third party accounts in Bank Muscat, to other bank accounts in Oman, international transfers and speed transfer to India.
Bill payment facility on internet banking covers utility services such as electricity, water, mobile, landline, internet and Bank Muscat credit cards. The service also provides an instant mobile top-up facility for Ooredoo and Omantel service along with school fees payments.
For corporate customers, the internet banking service provides total control of finance 24 hours-a-day. In addition to managing and transferring funds between own accounts as well as other accounts within Bank Muscat, corporates can arrange for local and international transfers, bill payments, transfer of salaries, vendor payments and much more in a secure environment.
Aimed at enhancing customer service via social media, the bank’s Twitter account is dedicated to responding to customer inquiries and feedback. The interactive customer care Twitter account @bankmuscatcare reflects the latest trends in banking and facilitates real-time communication with customers.
The electronic banking channels reiterate the focus and commitment of Bank Muscat in adding value and engaging customers through their preferred banking channels.